About

Digiday


It’s no secret that TV ratings are down as pay-TV subscribers flee for digital alternatives. Clearly, the business model must adapt. How are TV networks investing in emerging platforms? And with paid subscriptions on the decline, how will media companies find an audience for their work without giving it away for free?

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Speakers


Sahil Patel
Sahil Patel Senior Reporter at Digiday
Ori Winitzer
Ori Winitzer SENIOR MANAGING DIRECTOR at GUGGENHEIM PARTNERS
Christy Tanner
Christy Tanner EXECUTIVE VICE PRESIDENT & GENERAL MANAGER at CBS INTERACTIVE
M. Scott Havens
M. Scott Havens GLOBAL HEAD OF DIGITAL at BLOOMBERG
Rich Au
Rich Au DIRECTOR OF AMAZON CHANNELS, U.S. at AMAZON
Julie Detraglia
Julie Detraglia HEAD OF AD SALES RESEARCH at HULU
Paul Cabana
Paul Cabana EVP OF HISTORY AND BIO DIGITAL at A&E NETWORKS
Wayne Purboo
Wayne Purboo SVP OF PRODUCT MANAGEMENT at AT&T ENTERTAINMENT GROUP
Adam Lowy
Adam Lowy HEAD OF AD SALES at SLING TV
NICK ASCHEIM
NICK ASCHEIM SVP, NBC NEWS DIGITAL at NBC NEWS
FRANK KAVILANZ
FRANK KAVILANZ SENIOR VICE PRESIDENT OF SOCIAL STRATEGY AND SOLUTIONS at TURNER IGNITE
CHAD MUMM
CHAD MUMM VP at VOX ENTERTAINMENT
SEAN MORAN
SEAN MORAN HEAD OF SALES at VIACOM
ROBERT GREEN
ROBERT GREEN CHIEF CREATIVE OFFICER at RIPPLE COLLECTIVE
KATIE NELSON
KATIE NELSON EXECUTIVE PRODUCER, NEWS CONTENT at ABC NEWS

Schedule


09:15 - 09:25

Opening Remarks & the State of TV

SUNY Global Center

Sahil Patel

09:25 - 09:35

The Digiday Fishbowl

SUNY Global Center

Sahil Patel

09:35 - 09:55

The Evolving Landscape of TV

SUNY Global Center

Ori Winitzer

09:55 - 10:10

How CBSN Built the News Network of the Future

SUNY Global Center

Christy Tanner

10:25 - 10:40

TicToc: A 24-Hour News Network for the Twitter Generation

SUNY Global Center

10:40 - 10:50

Bundling Channels, the Amazon Way

SUNY Global Center

Rich Au

11:05 - 11:20

Shifting Consumer Behavior on OTT Platforms

SUNY Global Center

Julie Detraglia

11:20 - 11:35

Cutting the Fat: What Streaming Skinny Bundles Mean for TV Networks

SUNY Global Center

11:50 - 12:05

The Evolution of the HISTORY Brand in Real-Time

SUNY Global Center

Paul Cabana

12:05 - 12:20

Designing a Modern TV User Experience

SUNY Global Center

Wayne Purboo

12:20 - 13:05

The Path to Addressable & Programmatic TV

SUNY Global Center

Adam Lowy

13:45 - 14:00

What NBC News Learned by Programming for Snapchat

SUNY Global Center

NICK ASCHEIM

14:00 - 14:30

The Digiday Fishbowl: Discussion

SUNY Global Center

Sahil Patel

14:30 - 14:50

The Keys to Successfully Selling Social TV

SUNY Global Center

FRANK KAVILANZ

15:05 - 15:20

From Digital to TV

SUNY Global Center

CHAD MUMM

15:30 - 15:55

Making TV Advertising Smarter

SUNY Global Center

15:55 - 16:10

Mythbusting: The Pivot to TV

SUNY Global Center

16:25 - 16:45

Pivot Shmivot: Taking Back Multi-Platform Journalism in the Digital Age

SUNY Global Center

KATIE NELSON

16:45 - 17:00

5 Things We've Learned

SUNY Global Center

Sahil Patel

Map


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