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AGS: Mobile Programmatic NYC 19

AGS: Mobile Programmatic NYC 19

2 October, 2019

Studio Arte, 265 W 37th St, New York, NY 10018, USA
Mobile Programmatic NYC is a full-day event focused solely on, that’s right…all mobile programmatic. Whether you’re a seasoned pro and need to sharpen your programmatic strategy, or you’re just thinking about getting into the programmatic world…App Growth Summit has you covered! Multiple discussions on various topics will be able to help everyone and anyone interested in mobile programmatic optimize your strategies in an interactive, non-sales, fully educational environment!

AGS: Mobile Programmatic NYC 19


Speakers


Matthew Sadofsky
Dakota Fontanello
Andrew	Whiteside
Jawaad Hasan
Vivian Chang
Justin Terry
Drew Fung
Alison Deverian
Annica Lin
Ashleigh	Rankin
Carla Price
Guillaume Lelait
David Leviev
Rick	Welch
Sarah Stroud
Siberia Su
Adam Gray
Lauren Campbell
Tommy Yannopoulos
Scott Davis
Pranshu	Gupta
Kyle	Carline
Jesse Hurwitz
Dennis Mink

Schedule


08:30 - 09:30

Networking Breakfast Hour

09:30 - 09:45

Event Kick-Off

Main room

09:45 - 10:10

How Programmatic Took Over the Advertising World: A Comprehensive Look at How Mobile Programmatic Got to Where It's at Today

Main room

Dennis Mink

10:10 - 10:35

Get More Users, Make More Money: Using the Right Data to Optimize Your Programmatic Strategy

Main room

Alison Deverian

10:35 - 11:00

The Age of Incrementality: How to Scale Up Your Revenue Results

Main room

Tommy Yannopoulos

11:00 - 11:40

Ramping Up on the Programmatic Highway: Best Practices for Either Getting Started, or Optimizing Your Programmatic Advertising

Main room

11:40 - 12:30

Publisher First! Taking Back Control of Your Programmatic Ad Stack

Main room

12:30 - 13:30

Networking Lunch!

13:30 - 14:00

Mobile Heroes Showdown

Main room

Carla Price

14:00 - 14:30

Buy Anything Except Your Organics … or Fraud, Don't Buy Fraud, Either

Main room

Matthew Sadofsky

14:30 - 15:00

Filling the Programmatic Void with Cached Assets

Main room

Kyle Carline

15:00 - 15:40

360° of Programmatic Optimization

Main room

15:40 - 16:15

Preparing for a Programmatic World Without User Level Data

Main room

16:15 - 16:55

Evaluating and Optimizing Your Programmatic UA Efforts

Main room

16:55 - 17:00

Event Close - Closing Remarks

Main room

17:00 - 18:00

Networking Happy Hour!!!

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